About Mark Mallardi
Educational Insights
Mark Mallardi has an extensive Marketing background that traces back over the course of a career spanning 25 years. As Vice President of Marketing for Educational Insights, Mr. Mallardi is responsible for the development of marketing and branding strategy, co-marketing relationships, and a customer insights database. His charter extends to all aspects of marketing planning and execution, including website strategy, email and direct mail marketing, catalogs, tradeshows, public relations, advertising, and packaging copy/aesthetics.
Mark previously served as Chief Marketing Officer/General Manager of Education for Scope Seven, Inc, a leading interactive design and media services studio. Prior to Scope Seven, he served in a variety of Sales, Marketing, and General Management positions at Classroom Connect, Information Resources Inc, Pepsi-Cola USA, and Phillip Morris USA. Mark received a Bachelor of Business Administration from Iona College in NY.
About Jeff Pett
Fleetwood Group, Inc.
In a nutshell my background is: high school science teacher and coach for three years, 20 years in the auto industry rising to executive position in a $1 billion parts supplier business, two years as president and COO of a group of small West Michigan companies, a seven-year “semi-retirement” into a private 2,600 student K-12 school as the director of operations and a basketball coach, then back into the corporate world as VP – Sales & Marketing for a small K-12 furniture manufacturer (Fleetwood Group, Inc. in Holland, MI).
About Emily Gorovsky
Maupin House
Emily Gorovsky is the production manager at Maupin House, a small, family-owned publisher located in Gainesville, Florida that specializes in professional resources for K-12 educators. She has worked at Maupin House for three and a half years and loves the variety of her job, the friendliness of her co-workers, and the opportunity to work with intelligent, passionate teachers. Visit www.maupinhouse.com for more information on their award-winning reading and writing resources.
About Rebecca Haden
A Plus Educational
Rebecca Haden spent 15 years in the classroom and 7 in administration before moving into educational retail for another 15 years. As a marketing specialist, she has spent much of her retail time presenting teacher workshops and organizing events, as well as dusting the shelves and doing story hours. Now she has primary responsibility for the online division of A Plus Educational (http://www.apluseducational.com) in Harrison, Arkansas.
